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Happy World Intellectual Property Day

Happy World Intellectual Property Day

Did you know that today, Tuesday 26 April, marks World Intellectual Property (IP) Day? Now in its 16th year, the aim of World IP Day is to promote awareness and discussion of the role of IP in encouraging innovation and creativity.

The World Intellectual Property Organisation (WIPO), based in Geneva, established this global event to raise awareness of how IP (patents, trade marks, copyright and designs) impacts on daily life and to celebrate creativity and the contribution made by creators and innovators globally. 26 April was chosen as the date for World IP Day because it coincides with the date on which the Convention establishing the WIPO entered into force in 1970.

The spotlight of World IP Day this year is on digital creativity, with the theme being “Digital Creativity: Culture Reimagined”. The aim is to explore some of the issues surrounding our cultural future: reimagining how we create it; how we access it; and how we finance it.  In the increasingly digital universe in which we live, the challenge is to have flexible IP systems that ensure the intellectual endeavours of creators and innovators are protected and appropriately remunerated in a digital market so as to encourage continued creativity and innovation.

The value and significance of IP to business and organisations and the general awareness of the increasing importance of IP in the digital age has come along way since the first World IP day in 2000.

Key commercial IP rights include:

  • Patents – protect a technical invention for up to 20 years in return for making it available to the public.
  • Trade Marks – protect a brand or other mark of trade origin. A trade mark can be used to prevent others using an identical or similar mark, for identical or similar goods or services.
  • Copyright – a right to prevent copying of creative expression, such as writing, art, music, architecture, film and even computer software.
  • Designs – protect the appearance of an object. Registration can afford protection for up to 25 years. However, designs relating solely to how the object works cannot be protected.

For more information about IP and how it can be exploited to benefit your organisation, please get in touch.

...and Happy World IP Day!

David Goodbrand

Oliver Tidman
Senior Solicitor